Kajabi
All-in-one platform for knowledge businesses
See it in action
Kajabi Tutorial for Beginners | #KajabiEdge
Published by Kajabi on YouTube · loads only when you press play
Kajabi is expensive as a course platform and reasonably priced as a replacement for five tools. Do that comparison before reacting to the sticker price.
Where it wins. The integration is the product: an email sequence can trigger from course progress, a funnel can segment on purchase history, and none of it requires Zapier or a webhook you will have to debug. Email marketing is a real platform, not a token feature — automations, segmentation, and broadcasts stand up against dedicated tools. There are no transaction fees. The website builder produces a full site, and Kajabi Communities handles memberships properly. For a creator running a whole business on one login, nothing else is this coherent.
Where it falls short. Price is the barrier and the entry tier caps products and contacts in ways that push you upward. Individual modules are each a little weaker than the best dedicated tool — the email platform is not ConvertKit, the site builder is not WordPress. Design customisation is constrained, and the learning curve across so many modules is real.
Our call. Right for established creators consolidating a stack. Wrong as a first course platform — the cost arrives long before the revenue does.
Best for
Established creators and knowledge businesses consolidating courses, email, funnels, and a website into one platform.
Key takeaways
- 1Replaces roughly five separate subscriptions
- 2No transaction fees on any plan
- 3Email marketing is a genuine platform, not a token feature
- 4Entry tier caps products and contacts
- 5Individual modules are weaker than best-of-breed tools
- 6Costs arrive well before a first course earns
Kajabi replaces a stack. Courses, email, funnels, website, and CRM in one subscription means no integrations to maintain and one bill instead of five — which is exactly why it costs several times what a pure course platform does. Whether it is expensive depends entirely on whether you would otherwise be paying for all of those separately.
What we like
- Genuinely integrated — no glue code needed
- Strong email and automation
- No transaction fees
- Memberships and communities handled properly
- Full website builder included
Worth noting
- Expensive entry point
- Each module beaten by a specialist
- Constrained design customisation
- Broad learning curve
Plans
Pricing
Kickstarter
per month
- 1 product and 1 funnel
- 250 contacts
- No transaction fees
- Website and email included
- Kajabi branding removed
Basic
per month
- 3 products and 3 funnels
- 10,000 contacts
- 1 website
- Automations and email marketing
- No transaction fees
Growth
per month
- 15 products and 15 funnels
- 25,000 contacts
- 10 admin users
- Affiliate programme
- Advanced automations
- 24/7 chat support
Pricing verified Aug 13, 2026. Prices shown are billed annually where available and may change — always confirm on the vendor site.
Capabilities
Features
Content
- Certificates
- Drip scheduling
- Quizzes & assessments
Channels
- Built-in email marketingA real email platform, not a token feature
Monetisation
- Built-in affiliate programmeGrowth plan and up
- Global tax handlingVia Stripe Tax integration
- Memberships & subscriptionsKajabi Communities
- No transaction feesZero fees on every plan
Design
- Website builderFull site with funnels
Collaboration
- Student community
Platform
- Mobile appBranded mobile app included
From real users
Reviews
No verified reviews yet
We publish a user score only once real, verified reviews exist — so this tool is rated on our hands-on testing alone for now. Used it? Your review would be the first.
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Kajabi alternatives
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Podia
A simple storefront for digital products
Good to know
Frequently asked questions
Why is Kajabi so much more expensive than other course platforms?＋
Because it replaces roughly five tools. Courses, email marketing, funnels, a website, and a CRM in one subscription. Compared against a course platform plus an email platform plus a page builder plus hosting, the price is competitive; compared against a course platform alone, it is not.
Does Kajabi charge transaction fees?＋
No, on any plan. You pay the subscription and standard payment processing, and Kajabi takes nothing further.
Is Kajabi's email marketing good enough to replace a dedicated tool?＋
For most creators, yes. Automations, segmentation, and broadcasts are all present and work against course and purchase data natively. It is not as refined as ConvertKit, but it is close enough that maintaining both is usually redundant.
What are the contact limits?＋
Every plan caps active contacts and the number of products and funnels, and the entry tier caps are low enough that growing lists force an upgrade. Price the tier you will need in a year, not the one that fits today.
Kajabi
From $71/mo