
Typeform produces the highest completion rates in the category and charges accordingly. Whether that trade works depends entirely on your volume.
Where it wins. The one-question format genuinely improves completion on anything longer than a few fields, and the polish — transitions, typography, mobile behaviour — makes a form feel like part of your brand rather than an interruption. Logic jumps and hidden fields support real qualification flows, calculations handle quizzes and quotes, and the integration catalogue covers every email platform and CRM worth naming.
Where it falls short. Response limits are the problem: plans meter monthly submissions and the free tier is very tight, so a successful lead magnet pushes you up a tier fast. It is expensive relative to what a simple contact form needs. The one-question format is slower for respondents who just want to fill in six fields and leave, and it is the wrong choice for long internal data entry.
Our call. Worth it when the form is doing commercial work and completion rate is money. For a contact form, Tally does the same job free.
Best for
Marketers running lead-generation forms, applications, and surveys where completion rate is worth paying for.
Key takeaways
- 1One-question format measurably lifts completion
- 2Design polish makes forms feel on-brand
- 3Logic jumps, hidden fields, and calculations
- 4Monthly response limits are the real constraint
- 5Expensive for simple contact forms
- 6Slower for respondents who prefer one page
Typeform invented the conversational form and still executes it best. Showing one question at a time measurably raises completion on longer forms, which is the only metric that matters — a beautiful form nobody finishes is worth nothing. You pay a premium for that, and response limits are where the premium bites.
What we like
- Best-in-class completion rates
- Excellent design and mobile behaviour
- Strong conditional logic
- Wide integration catalogue
Worth noting
- Tight response caps
- High price for basic use
- Slower for short forms
- Poor fit for bulk data entry
Plans
Pricing
Free
- Unlimited forms
- 10 responses per month
- Logic jumps
- Basic integrations
- Typeform branding
Basic
per month, 100 responses
- 100 responses per month
- Remove Typeform branding
- Custom subdomain
- Logic jumps and hidden fields
- All integrations
Pricing verified Aug 14, 2026. Prices shown are billed annually where available and may change — always confirm on the vendor site.
From real users
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Frequently asked questions
What are the response limits?+
Plans meter monthly responses and the free tier is very tight at 10. A successful lead magnet will push you up a tier quickly, which is the main cost consideration.
Does the one-question format actually help?+
On longer forms, yes — it measurably lifts completion because each screen feels small. For a six-field contact form it is slower than a single page and can hurt.
Typeform or Tally?+
Tally if cost matters — it is unlimited and free. Typeform if completion rate is worth money and you want the polish and brand control it buys.
Typeform
From $25/mo